Because everyone wants to! Why is it so ingrained in our brains to choose the generic brand at the grocery store instead of the name brand? Why do we avoid buying that $500 handbag (or pair of sneakers) and go for the $50 one instead? Why is it so ingrained for adults to try and save every dollar they possibly can? Throughout my high school and college career I lived by the motto – “I’m here for a good time,…