YogaToes Toe Stretchers – Women’s Running – Running Fitness Article

When I first saw runners on Instagram wearing what looked like pedicure toe separators, I was skeptical to say the least. There are a lot of gimmicky fitness products out there, yet people were talking up these things called YogaToes. The website claims they are a “simple, one-step way to soothe achy feet and fit foot problems, including bunions and plantar fasciitis.” They’re designed to fit between and beneath your toes, gently spreading them apart and away from the balls…

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Keynote – Understanding Fitness Industry Disruptors – Fitness Article

Yesterday I delivered a keynote talk at UK Active’s annual ‘SWEAT’ event. My talk was titled ‘Understand Your Disruptors’. The headline for this years SWEAT event – ‘Thought leadership event connecting forward-thinking brands, startups, influencers and investors in boutique fitness.With the boutique sector rapidly growing in prominence, Sweat will deliver cutting edge data insights, implementable business knowledge and will motivate and inspire.’ SO HERE’S WHAT I HAD TO SAY…  I’ve been working in the fitness industry for almost eight years…

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